I excel at Brand (with a capital B), translating Brand Vision from top-of-funnel marketing through tangible product experience.

OPINION: Brand drives growth; storytelling builds brand.

Fundamentally, I practice digital and physical storytelling, powered by data and insights, to create emotional experiences that drive growth.

A bit about me…

PERSONAL Life

Husband | Father | DogFather | Creator | Coach | Cyclist | Chef | Weirdo

Residing in Mill Valley, California.

ENERGIZED BY

Big Ideas & Innovation. Emotional Impact. Breaking the Script. Consumer products that help people, and make them happy.


WORK

@ AOA

Consultant, practicing the art of Digital and Physical storytelling with a team of Ex-Disney Imagineers. Fractional Brand Lead, Executive Producer, Creative, Experience Design, New Business Development.

@ LYFT

Founding member of Lyft’s Marketing team, leading Brand Strategy, Innovation & Activation for 10 years, seed-stage through IPO.

@ RunWilder (Founder)

Founder & CEO of RunWilder Entertainment Inc., a Mobile Gaming studio that published titles for iOS and Android.

@ Carstache (FOunder)

Founder & CEO of Castache LLC, a novelty line of car mustaches that I sold to Lyft. Ex-Global Leader in Automotive Facial Hair!

@ Tencent

Founding member of Tencent’s first US Office, leading Brand, Experience Design, and Product Marketing for their multiplayer casual gaming platform.

How can I help?

I’m endlessly curious, and would love to learn about your work.

I collaborate with Brands, Startups, VC’s and Agencies to drive growth through brand.

eeyler@gmail.com | LinkedIn